Digital marketing is a new-age marketing strategy that uses the internet as a source for building brand identity and reputation. Like any other marketing strategy, the primary purpose here is to convert the potential target audiences into loyal customers. Between 2020-2021 alone, there was a 14% overall increase in organizational spending on digital marketing.

This clearly shows the growing importance of the field. That is why this article brings you the list of the top most sought-after digital marketing bootcamps for 2024. So end the wait and enroll yourself to upskill your careers.

The field is dynamic with lots of specialist branches to choose from such as email marketing, SEO (search engine optimization), PPC (pay-per-click ads), social media marketing, affiliate marketing, etc. Find out your best match with these top-rated online digital marketing bootcamps.

See also: 8 Best Online Data Science Bootcamps.

Top digital marketing bootcamps

BrainStation

BrainStation has been a leading online BootCamp offering platform since its creation in 2012. It is a global leader in workforce development in digital skills training. The platform offers part-time courses, specializations, diplomas, and accredited certifications. Here is why this name made it to this list:

BrainStation's digital marketing BootCamp takes place online and in several cities e.g. Toronto, London, and Miami. Moreover, the class scheduling is flexible to accommodate busy professionals. Accordingly, learners can opt for a full-time or part-time curriculum.

In addition, the program offers collaborative project-based learning with an emphasis on practical knowledge. The community-based classrooms come with exclusive slack channels for peer-to-peer interaction.

Furthermore, learners receive real-time guidance from SMEs on CV and portfolio building. This cornerstone BootCamp claims a 90% hiring rate within 180 days of graduating. Lastly, they offer multiple sessions throughout the year with the latest starting by July 12.

Features

• Online and in-person (full-time & part-time)
• Price: $727/mo (for 24 months) or $16,500 up-front
• Requires some degree of prior experience in digital marketing
• Specializations in branding, marketing strategy, planning, social media, content marketing, and analytics reporting.
• 1-on-1 mentor sessions with experts
• Need-based scholarships
• Exclusive 'Demo day' for networking at the end of the BootCamp.

General Assembly

General Assembly has a pretty good review rating for their digital marketing Bootcamp. Besides offering the standard certifications, the special thing about this BootCamp is that offers free CM1 assessment (certified marketer level 1).

Interestingly, CM1 is a sought-after accreditation that can help you jump-start your career. Another unique feature of General Assembly is that their BootCamp is designed for self-motivated individuals willing to learn independently.

Furthermore, BootCamp teaches segmentation techniques, customer insight, CRM, analytics evaluation, and automation. Hence it offers more than just digital marketing training.

With 53 unique sessions, learn flexibly at your own pace and on top receive 5 1-on-1 premium mentor sessions for professional advice. Lastly, BootCamp promises that students will be able to successfully apply the core marketing skills in market research, SEO, and funnel optimization with immense ease.

Features

• Online (full-time & part-time)
• Price: $950 in total for 12 months.
• Requires some degree of prior subject knowledge
• Free CM1 assessment
• Letter of completion for future job applications
• 53 individual sessions with 5 1-on-1 mentor sessions
• Portfolio development
• Course contents: customer insight, creative & content marketing, analytics, and marketing technology.
• Only available in the US.

Thinkful

Thinkful has a 4.65 rating on Switchup hence why it has made it into our list of top digital marketing bootcamps list for 2024. It is one of the rare platforms that offers a guaranteed refund on tuition if students fail to secure a job post-graduation. Now isn't that attractive!

Some of the skills that students are sure to acquire from their courses include search engine optimization, content marketing, social media marketing, pay-per-click ads, and email marketing. It covers pretty much all of the essential contents that any digital marketeer needs to master their career.

Features

• Online: 15-20 hours per week for 3 months (full-time & part-time)
• Price: $4,300 up-front or $2,066 per month (Extra option of paying after getting a job - income share agreement)
• Requires no prior knowledge
• Guaranteed tuition refund in case of job recruitment failure
• Discounts for veterans and eligible individuals
• Live video sessions and self-paced recorded sessions
• Peer learning
• Career coaching and interview experience
• Portfolio development
• Course contents: SEO, content marketing, social media marketing, PPC, and email marketing.

Udacity

Udacity is a renowned platform that offers multiple nano degrees for those seeking foundation skills in tech. For this purpose, the platform has teamed up with Facebook to co-create this special digital marketing BootCamp.

Moreover, learners receive professional mentor reviews at the end that are sure to help get them jobs. These include GitHub reviews and optimization of LinkedIn profiles.

The program is meticulously designed and split into 3 categories. Firstly, there is the class content which focuses on the curricular work. Secondly, there is special emphasis on student services to help learners navigate their way through the BootCamp. Lastly, BootCamp offers career services to help prepare young professionals for their jobs.

Features

• Online - For 3 months, 10 hours a week.
• Price: $399/mo or $1017 upfront
• No prior knowledge required
• Student and career services
• GitHub review and LinkedIn profile optimization
• Course contents: Marketing fundamentals, marketing data & technology, social media marketing, SEO essentials, SEO marketing, and email marketing.

See also: 10 Most Innovative Online Schools.

Digital Career Institute

Digital Career Institute is a well-renowned digital skills acquisition platform with GitHub as the official partner for the school. Accordingly, learners receive premium access to services without any extra cost.

Moreover, DCI offers an exclusive learning opportunity to its students where they get to work as digital marketing consultants for companies. It is a complete Bootcamp that covers both content-based learning and practical work.

However, on the downside, the in-person workshops are only available for Germany-based individuals. Furthermore, this BootCamp is also ideal for German speakers otherwise as it comes with a German language option (with a language requirement of B1 level). Learners have multiple chances for enrollment as the Bootcamp starts every 2 months.

Features

• Online - for 14 months (12 months and 2 months of additional internship), full-time.
• Price on application inquiry
• Educational vouchers and waivers are available
• No prior knowledge required
• Expert guidance from counselors
• resume assistance and job search help
• Student-to-student tutoring

Growth Tribe

Digital marketing bootcamps can be pretty pricy for people just starting out. Undoubtedly, they are a great career investment but gathering up enough money to pay for them is not easy.

Growth Tribe is one such platform that offers quality content for an affordable price. Furthermore, it offers multiple payment plans for its customers to make their lives easy. Hence, making it a great option for digital marketing pursuant, such as installments and exclusive STAP funding for residents of the Netherlands.

Features

• Online (18-24 hours of content work required)
• Flexible self-paced learning
• Price: 995 euros
• Multiple payment options
• No prior knowledge required
• Micro-learning model divided into 6 modules
• Knowledge assessment
• Community support
• Receive a certificate - NRTO accredited.

Jelly Academy

If you are a woman in tech or a BIPOC individual, then Jelly Academy has a special perk for you. To make the tech industry more diverse, this Canadian-based company offers numerous scholarships for minorities. But that is not all. The platform also claims over 94% of the employment rate within the first 4 months of graduating. Indeed, Jelly Academy has you covered both during the BootCamp and afterward.

Although the courses are designed to suit beginners, there still is a minimum high school diploma requirement for enrolment. Moreover, individuals should have good English skills to keep up with coursework.

Features

• Online (6-week semester with 1 live session per week or on-demand 6 recorded lessons), flexible (live and recorded modules)
• Price: $3999 upfront for a semester or $1999 for self-paced recorded lectures.
• No prior knowledge required
• Accredited certifications
• Job search assistance via CMA NXT (Canadian marketing association)
• Course contents: Social media marketing, SEO, google ads, and public relations.

Conclusion

Digital marketing is a rapidly growing industry. In fact, eMarketer statistical projections show that by 2026, digital advertising worldwide spending could hit the $876 billion benchmark. Consequently, recruiters are desperately looking for eligible professionals to fill in the growing need. Therefore, acquiring digital marketing skills has become essential for young marketing professionals. So, if you happen to be one of them, do give these digital marketing bootcamps a try and skill up.

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